Developer Involvement in Screen Planning
Projects rarely give much thought as to who is to design and continue to evolve the screen layouts over time. Sometimes it’s one of the…
From Mobile First to Mobile Native
Benedict Evans has a post on from mobile first to mobile native where he says he is seeing an evolution beyond ‘mobile first’ to what he calls ‘mobile native’. This…
Too Many Business Partners
We have worked on several projects that have had too many partners in the venture. For example, someone providing the content, someone else creating the…
Growth Hacking is Using Low-cost Alternatives to Traditional Marketing
What you are growing can be enquiries, signups, sales, retention or some other measurable quantity that matters most to your company. The low cost aspect is particularly…
The Problems with Intermediaries
In the businesses I have run, that provided custom software of some sort, it has always been best to avoid intermediaries. Intermediaries come in many forms…
Growing Your Business By Reaching Further Afield
When it comes to business success, the key is growth. Every business owner knows that to succeed, regardless of the industry that they are operating…
The Real Cost of Software Development
When budgeting for software development, people often look at the headline cost of the initial development. In practice, the real cost is usually much more.…
How to Avoid Overspending on Website Marketing
Web traffic is something we’re all keen to get. The more traffic we have, the more our site can benefit. Consequently, we’re all willing to…
New Marketing for New Business
The Internet and social media have changed the way people do business. Old ways of doing PR and Marketing such as press releases, banner ads,…
10 Android Development Fragmentation Coping Strategies
When developing for Android, the large number of different possible devices can seem daunting. There’s a large number of manufacturers each with a long history…
