Naming Your New Business
It’s common for people to view naming a new business (or product/service) as a fun rather than the serious activity it should be. Having a good name will boost your brand while having a poor name can inadvertently cause ongoing difficulties and unintended consequences. Without forethought, many naming problems are only found in hindsight. My…
Introduction to How to Find a Good Web Developer
Hiring a web developer to make you a website can be hard decision to make. You need to make a website that stands out from the crowd, so you’ve decided to use a professional to build it for you. But, you’ve got so many options. You can use big companies or go for someone small.…
Mobile First: Web Sites, Apps, Leads, Sales, Analytics & Support
Mobile first is when a product or service is provided primarily on smartphones rather than on the desktop or laptop. This isn’t just about web design but involves the whole customer journey including web sites, apps, leads, sales, analytics and support. Old business used to have a separate team working on accessing a service or…
5 Simple Rules of A Good Web Design That Works
If you’re about to design a new website, there are some things that you might just want to consider. These days, you have to compete with many other people online. That is why you need to ensure that your site stands out from the crowd. If you don’t do an excellent job when it comes…
Are You Neglecting Your Customers?
It’s hardly a controversial statement to say that a business cannot exist without customers. Without customers, your business is little more than an incredibly expensive, stress-inducing hobby. Customers are the oil that makes the gears of your business turn, without them the entire thing is likely to come crashing down all over itself. So why…
What Effect Does Robots.txt Have on SEO?
If you have never heard of robots.txt, do not panic. It’s not compulsory, but it can be used to control what search engines see on your website. You may wonder why this is useful, after all you want the search engine robots to see, and index, your content, right? The truth is that robots.txt can…
Mobile Development Primer
As a mobile development company, many individuals and companies approached us with ideas for mobile development. Some people weren’t from the mobile ecosystem or even from a software development background. These people asked how to go about developing a mobile idea. These tips will hopefully help you see mobile development from a developer’s point of…
5 Ways a Graphic Designer Can Add Value for Their Clients
As a graphic designer, you always want to provide the best service for your clients. Nowadays, that means going above and beyond the simple design process. Every graphic designer offers expert web skills, but what else can you do to sweeten the deal? Being a good web designer is all about exceeding your client’s expectations. Going above…
Enterprise New Business: Mobile, Cloud, AI and IoT
‘New business’ doesn’t have to be a startup. It can be innovation within a large company. Here, I cover problems I have seen with innovation in larger businesses with some thoughts on how to go about re-gaining some control. New innovation areas include mobile, cloud, AI and IoT. There are also super-sets of areas such as Industry…
Product Complexity: App, Software & Website
At some stage, most ‘new business’ needs to write software or create a new software product. A common problem is that what seems a simple new product, feature or change is often much more complex due to ‘real world’ issues. The next time someone says something will be simple and easy, ask them to consider…
